Five Clear-Cut Ways to Achieve PR Success
Learn the secrets to standing out in a nonprofit world
Written by: Rochelle Brandvein
Comparing yourself to others is normal. You might wish you were taller like your friend Randy or could stay as fit as your friend Beth. But what about measuring your work success—particularly in the nonprofit world—to those who are killing it via publicity and always seem to be on the evening news…and interviewed by amajor podcaster…plus featured in a national publication? How is it possible that the media are covering your competition with so much zest while you watch from the sidelines without so much as a single nibble?
The Haves and The Have Nots
Don’t covet the larger nonprofits, which may be graced with a marketing person (or even team) who gets their name in the spotlight. Their size and resources shouldn’t keep you from achieving recognition for your own
solid work. Stop making excuses and start making headway....